Lyft·Transportation

2mo ago

Staff Product Manager I, Ad Serving

Lyft is a ridesharing platform offering rides, bikes, and scooters across North America with a focus on driver experience.

Own the ad serving platform that delivers ads to Lyft riders across their journey, architecting systems for ad decisioning, targeting, and yield optimization while balancing advertiser outcomes with rider experience. Lead engineers and data scientists to scale the platform, align cross-functional stakeholders (Sales, Legal, Finance), and execute a forward-looking roadmap as Lyft Ads grows.

• ·8+ years product management with track record launching and scaling ad platforms 0-1
• ·Deep expertise in real-time bidding or ad serving: ad decisioning, targeting, scoring, ranking
• ·Experience optimizing advertiser outcomes and yield across direct demand and supply channels
• ·Proven ability leading post-launch optimizations and developing testing strategies
• ·Strong metric definition, analysis, and product ecosystem judgment